MBA

Master of Business Administration (MBA)

About The Department

The department was established in the year 2008 with the introduction of post-graduate Program in Business Management with intake of 60 students. The department was formed with the primary objective of providing world class education in the field of business management. The specialization in three streams Marketing, Finance and Human Resource is available here. The courses have been designed to give the students a comprehensive knowledge of the theoretical aspects of the subject with focus on proper understanding of the real business world. In addition to focusing on a problem solving approach and on strategic aspects of management, the management trainees will be trained in adopting a value based approach to management and acquiring the skill to build good human relationship, which is the key to success in business and in real life.

Specializations

Finance

Marketing Management

Human Resource Management

Vision & Mission

VISION

To make the management department a leading and continuously evolving department which equipped students with a transformative learning experience so that they can be global leaders and contributes to the growth of the business, society, and nation.

MISSION

To transform the lives of our students and stakeholders by enriching learning.

Impart advanced management concepts and skills by adopting applicationbased pedagogy.

To nurture creativity and promote entrepreneurship.

Provide transformational learning to create ethical and socially responsible managers.

PEOs and PSOs of Department

Program Educational Objectives (PEO)

PEO1:To equip students with excellent academic environment to demonstrate high levels of communication skills, creativity, critical thinking, responsibility, teamwork and leadership in their career.

PEO2:To enable students to apply management principles and practices for a successful career in the corporate world.

PEO3:To solve complex business problems and to develop leadership skills to handle business uncertainties and crisis with a rational approach.

PEO4:To create managers to understand national as well as international business environment and to assimilate updated information.

PEO5: To instill among students, curiosity for learning and innovation so that they can pursue higher studies or start their own ventures.

Program Specific Outcomes (PSO)

PSO1: To apply the fundamental knowledge of management sciences to optimally solve the complex business problems.

PSO2: To inculcate in students the ability to gain multidisciplinary knowledge through simulated problems, case analysis, projects and industrial training.

PSO3: Ability to develop Value based Leadership ability.

PSO4: To demonstrate the practice of professional ethics and standards for societal and environmental well-being.

Scheme

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Syllabus

View Syllabus

Career Prospects

Career Prospects & Opportunities

An MBA in Marketing involves marketing a product of any company, whether hardware or software, or consumable product to a wide variety of domestic or international populations. With the proper knowledge of the market and target customers, they can sell any product to any customer.

With an MBA in Marketing, MBA graduates can look for work in FMCG, IT, hospitality, Retail, Hospitality, Banking, Advertising, Consultancy, Tourism,Media and Market Resarch.. After getting an MBA in Sales and Marketing, some of the most common jobs candidates can get are brand management, banking management, media management, FMCG sales, B2B sales, etc.

Scopes for MBA Jobs

Sales and Marketing Jobs :A Person holding a job in this category is responsible for doing research and developing marketing opportunities. Also responsible for planning and implementing new sales plan. This specialization can turn you into a Brand manager, Sales Manager, B2B Sales Manager, Digital Marketing Manager, etc.

Finance Jobs : Finance jobs do decision-making in a company, and they make decisions in areas such as Investment banking, Risk management, budget making, financial planning, and many more. MBA Finance can turn you into a Financial Analyst, Finance Manager, Accounting manager, Private Equity Associate, etc.

Human Resource Jobs : Managing talent, handling the compensation and employee benefits, training new staff members, ensuring workplace safety, etc., are some of the key responsibilities of an HR resource. Jobs like HR Manager, HR Assistant, Employee relations manager, etc., are offered for this specialization Operations Jobs-Forecasting, Design products, Handling supply chain processes, Managing inventory, Maintain quality are some of the responsibilities that an operations job handles. Some of the jobs offered for people who attained this specialization can be Business Operations Manager, Logistics Manager, etc.

Construction Engineering : Construction engineers plan executes and manages the designs from structural, transportation and environmental engineers.

Retail Management Jobs : Day-to-day supervision of retail stores is taken care of by Retail Management jobs. Staffing, Sales, and stock management form a majority of the responsibilities. Jobs like Retail Manager can be achieved after this specialization.

Supply Chain Management Jobs : Logistics and supply chain management forms an important aspect in fields such as FMCG, Manufacturing, etc., Warehouse managers, SAP Consultants, supply chain analysts, etc., which are some of the jobs that an MBA supply chain management degree holder can get.

Career Options after Getting an MBA in Marketing

Marketing Manager :Marketing Managers are responsible for developing, implementing and executing strategic marketing plans for an entire organization (or lines of business and brands within an organization) in order to attract potential customers and retain existing ones.

Brand Manager : The job of a Brand Manager demands to create an identity of a particular brand which would segregate it from the other varieties available in the market. He must have the ability to analyze the market trend and decide the advertising and promotional strategy of the product so to increase its sale.

Research Manager or Analyst : The research manager or analyst is involved in researching the market trends, collecting data and studying consumer behaviour. They provide the information regarding the changes in the market, the demands of the consumer and upon their information and data, the company decides its market strategy.

Account Manager or Executive (Advertising) : Advertising plays an important role in promoting a product in the market. The Account Manager acts as a correspondent between the brand manager and the advertising agency. He briefs to the creative agency the demand of the company to popularise a brand in the market and on the other hand takes the call on the advertising budget. He is also held responsible for promoting a product on social media.

Sales Manager : The job of the sales manager demands to work for the increase of sales of a product. He is held responsible to communicate with the distributor, the retailer and the consumer. Once the marketing strategy of a product is finalised, the onus goes to the sales manager to execute it. He also looks after the sales of a particular region and heads a team of sales executives.

Business Development Manager :The business development manager looks after the market position of a company and its financial growth. He builds longterm strategic goals for the company and develops key customer relationships, negotiates business deals and keenly observes the market trends.

Marketing Analytics : The marketing analytics collect data from all the existing marketing channels and prepare the marketing review. This helps the company to develop its future marketing strategy.

Career Options after Getting an MBA in Finance

Finance is another popular field of study for MBAs. In this MBA program, students can focus on areas like international finance, taxes, tax planning, investment management, insurance management, and reporting and analyzing financial statements.

With a MBA degree in Finance a MBA graduate can move into the banking, finance, portfolio management, investment sectors and others of private or government organization. Some popular jobs after an MBA in finance are as under mentioned.

Credit Analyst:A credit analyst role involves assessing the creditworthiness of an individual or company to determine the likelihood that they will honor their financial obligations. Credit analysts evaluate a borrower’s past financial and credit history to determine their financial health and their ability to repay credit advanced to them by a lender.

Investment Banker: Investment bankers are investment professionals who combine financial services industry expertise, analytical prowess, and effective persuasive communication skills to support institutional clients in activities like capital raising and mergers and acquisitions.

Financial Advisor: Financial advisors are responsible for guiding their clients regarding several financial matters. They provide their advice on investments, estate planning, bank accounts, tax & duties, mortgages, and retirement.

Financial Analyst:The job of a financial analyst involves analyzing the financial statements of a company and tracking its performance against an established plan. Financial analysts are responsible for predicting the future performance of a company through modeling capital structure, budgeting, and forecasting future revenues and expenditures.

Relationship Manager: The primary task of a relationship manager is to maintain effective customer relations. The responsibilities in this position include understanding various customer needs and implementing strategies to address them. Making efforts to retain the existing customer base and devising plans to bring in new potential customers.

Career Options after Getting an MBA in Human Resource

An HR professional is in charge of hiring, onboarding, training, and evaluating a company organization's employees.HR professional is the one responsible for employee’s performance and recruiting employees for the company. Important roles of HR professional are Hiring interviews and the hiring process, Training and Development, Employee payroll processing and benefits benchmarking, Team building and coordination, Exit interviews and the exit process.

After getting an MBA in Human Resources, applicants can look for work as an HR executive in IT, FMCG, Manufacturing sector, service sector, BPO, Banking Sector, Education Sector, Finance Sector and other similar industries. Some popular jobs after an MBA in HR are as under mentioned

HR Generalist :The job of an HR generalist revolves round receiving job applications from candidates, evaluating their resumes, selecting documentation and organising recruitment projects etc. This is an entry-level job position offered to the degree holder of MBA in HR.

Staffing Director : The Staffing Director plays a vital role in the company. His job demands him to take all the necessary decisions regarding employees of the company. He is also responsible for framing the recruitment policies, promotional policies and policies relating to transfer and training.

Technical Recruiter : This is another key position occupied by an MBA in HR. The job of a technical recruiter entails testing the technical skills of the candidate and choosing the ones who are well-versed in the technical aspects. The technical recruiters are generally appointed in IT sectors and Banking.

Compensation Manager :The job of the Compensation Manager is to take care of the financial matters of the company. He plays an important role in determining the salary of the employees. He is also well-versed with the laws and acts related to wages and labour. He must ensure that the salary, the company offers to its employees, must adhere to these laws. He also decides the bonus and other benefits given to the employees.

Employee Relations Manager : The Employee Relations Manager fills up the gap between the employer and employee. He acts as a correspondence between the two. He listens to the complaints and grievances of the employees and tries to settle the dispute between the employer and the employee. He also arranges for talks and discussions between the employer and the staffs or trade union to settle the dispute between them.

Director of HR Training and Development : This is the most coveted job for all the MBAs in HR. The Director of HR Training and Development arranges and conducts training programs for the newly recruited employees of the company. His job demands him to carry on the training programs smoothly so that the new staffs could contribute to the growth of the company successfully.

Top companies where MBA graduates can work

Tata Group

ITC

Aditya Birla Group

Reliance Industries Limited

Cognizan

Wipro

Infosys

ICICI Bank

Axis Bank

Nationalized Banks (SBI, PNB, INDIAN etc)

Amazon

Flipkart

Deloitte

Google

Procter & Gamble

HFDC Bank

Nestle

Asian Paints

Cipla

Ranbaxy

Pfizer

Fortis

JIo

Airtel

ONGC

IOCL

SAIL

NTPC

Coal India and many more……